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Premium Exotic Catering – Elevating Culinary Art with a Digital Presence

Overview

Xtend Brand collaborated with Premium Exotic Catering, founded by Chef Bernard Hardison, to establish an engaging online presence and expand the brand’s reach. By implementing cutting-edge digital solutions and tailored content strategies, we helped Chef Bernard transform his culinary passion into a thriving online and offline experience.

smp engagement

300%

Increase in Online Engagement
Enhanced social media strategy drove interactions and community growth.

sales increase

50%

Growth in Bookings
The seamless booking system significantly increased client reservations within six months.

digital reach

40%

Brand Visibility
across social media platforms

Background

Premium Exotic Catering, led by South Carolina’s celebrated Chef Bernard Hardison, offers a unique blend of Southern-inspired and exotic culinary experiences. Known for his bold flavors, impeccable presentation, and live cooking events, Chef Bernard creates curated dining experiences with:

  • Diverse Menu Options: Tailored for private dining, live cooking events, and formal catering.
  • Active Social Media Engagement: Sharing culinary adventures on Instagram and YouTube.
  • Memorable Dining Moments: Combining Southern heritage with global gastronomic innovation.

The Challenge

Premium Exotic Catering faced the following challenges:

  1. Limited Digital Presence: No comprehensive platform for bookings or showcasing services.
  2. Brand Identity Gap: Lack of a cohesive logo and brand visuals.
  3. Manual Operations: Inefficient scheduling and payment systems.
  4. Underutilized Social Media: Missed opportunities for engagement and community building.
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Our Solution

Phase 1

Branding and Identity Design

  • Designed an elegant logo reflecting the premium and exotic nature of the brand.
  • Crafted a cohesive visual identity aligned with Chef Bernard’s culinary philosophy.
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Phase 2

Website Development

  • Built a custom WordPress website with:
    • E-commerce Functionality: For menu/package purchases.
    • Booking and Scheduling Systems: Enabling seamless reservations.
    • Payment Integrations: Supporting multiple methods for customer convenience.
    • Mobile Responsiveness: Ensuring optimal user experience across devices.
    • SEO Optimization: Increasing online visibility.
  • Integrated social media feeds to showcase Bernard’s live cooking and dining experiences.
premiumexoticcatering.com

Phase 3

Content Creation and Social Media

  • Wrote compelling website copy to highlight Bernard’s culinary journey and services.
  • Designed engaging graphics and videos for Instagram and YouTube.
  • Focused on storytelling to enhance social media engagement and community growth.
content strategy

Phase 4

Technical Support and Maintenance

  • Managed website hosting, email integrations, and updates to ensure smooth operation.
  • Provided ongoing support and maintenance for uninterrupted service delivery.
idm maintenance

The Results

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Business Growth

  • 50% Growth in Bookings: The seamless booking system significantly increased client reservations within six months.
  • 300% Increase in Online Engagement: Enhanced social media strategy drove interactions and community growth.

Operational Efficiency

  • Streamlined scheduling and payment processes, reducing manual effort and improving customer satisfaction.

Brand Recognition

  • Strengthened brand identity with a professional logo and cohesive online presence.
  • Amplified visibility through SEO-driven strategies and engaging social media content.

Ready to showcase your passion to the world?

Connect with Xtend Brand